The fourth-party logistics (4PL) based on resource sharing pattern is inevitable\ntrend, so the implementation of Cainiao Logistics Plan has aroused the\ndiscussion of whether the development of 4PL will make resource sharing\npattern popular in logistics industry. The purpose of this study is to investigate\nthe profit model of 4PL represented by the Cainiao. So what kind of role\ndoes Cainiao play? Is the profit model sustainable? The research is based on\nsingle case study of Cainiao Logistics, which can be considered as a best practice\nwhen it comes to 4PL competition. The results identify the main aspects\nthat explain why Cainiao will be efficient. It found that Cainiao not only\ncreated new ecosystem of E-commerce, but integrated most resources available\nin the supply chain.
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